Extraordinary Pillow Talk 12: How do you measure the ROI of something you can’t quantify?
Impact

Extraordinary Pillow Talk 12: How do you measure the ROI of something you can’t quantify?

Audience engagement
Employee engagement
Experiential
Leadership
Impact
Thursday, May 21, 2026
12:00 PM - 12:45 PM | Europe/Berlin

Education session

Hall 9 | The College of Extraordinary Experiences, Stand 9009
English
About

Some of the most meaningful outcomes of experiences resist traditional measurement. Explore how to talk about value when metrics fall short—and how to articulate impact in ways that resonate with stakeholders and decision-makers.

Learning outcomes:

Explore alternative ways to define and communicate value

Speakers

Frances Vieras Blanc

Experience Strategist - Creative Director - Immersive DesignerEat the Cake Studio