Trust sits at the heart of any successful event, yet it’s often assumed rather than intentionally built. Explore trust as the foundation of event strategy: building trust with stakeholders by communicating impact in their business terms, with partners through stronger collaboration, and with attendees through authentic experiences and storytelling.

Learning outcomes:

Communicate event outcomes to align with stakeholder priorities and business goals

Gain briefing and collaboration practices that strengthen relationships and improve delivery

Design experiences and stories that build credibility and trust with your attendees

This session is approved for the following certifications.

* ICCA Skills Domain CICS/CICE: 0.5

* CSEP Approved