Explore the role of AI in the meetings and events industry through a practical, discussion-led workshop designed for emerging association leaders.

Examine AI through a human-centered lens. Identify where AI creates value, where caution is needed, and where human judgment must remain central.

Use a simple red, yellow, and green framework to assess real-world applications of AI in your work. Challenge assumptions, test scenarios and exchange perspectives with peers across roles and experience levels.

Gain practical insights through group work and open discussion—this is not a technology demo, but a focused, collaborative session designed to deliver clear, actionable takeaways.

Delivered with the support of: Messe Frankfurt, an IAPCO Convention Centre Partner

Open to IAPCO and AMCI members only. Register here: https://www.surveymonkey.com/r/XBG9MKL

Learning outcomes:

Identify where AI adds value in meetings and events work and where caution or human intervention is required

Test different perspectives on AI through practical scenarios and peer discussion

Develop a personal framework to evaluate when AI deserves a green light and where risks and limitations remain

AI is rewriting the PCO playbook. As automation absorbs operational tasks, the real question is not whether AI can run your congress, but how your expertise evolves. Examine where human judgment remains irreplaceable across the event value chain, explore the boundaries of automation, and gain practical strategies to shift from delivery executor to trusted strategic advisor in an AI‑enabled events landscape.

Learning outcomes:

Explore how AI is reshaping the professional congress organization value chain and where human expertise remains essential

Distinguish between tasks that can be automated and those that require human judgment

Apply practical strategies to reposition your role from operational delivery to strategic advisory