Co-Founder & VP, Product Design
Gevme & Snapsight
Jonathan Easton is Co-founder and VP of Product Design at Gevme, an omnichannel event platform based in Singapore. With over a decade of experience in the business events industry, Jonathan has played a key role in shaping product design and innovation, including the company’s latest AI advancements and AI-first solutions.
Jonathan leads the design team, creating practical, user-focused solutions that enhance event experiences through technology. His work centers on the role of design in innovation and the opportunities emerging technologies offer to support more effective and engaging events.
Date

Explore the role of AI in the meetings and events industry through a practical, discussion-led workshop designed for emerging association leaders.
Examine AI through a human-centered lens. Identify where AI creates value, where caution is needed, and where human judgment must remain central.
Use a simple red, yellow, and green framework to assess real-world applications of AI in your work. Challenge assumptions, test scenarios and exchange perspectives with peers across roles and experience levels.
Gain practical insights through group work and open discussion—this is not a technology demo, but a focused, collaborative session designed to deliver clear, actionable takeaways.
Delivered with the support of: Messe Frankfurt, an IAPCO Convention Centre Partner
Open to IAPCO and AMCI members only. Register here: https://www.surveymonkey.com/r/XBG9MKL
Learning outcomes:
Identify where AI adds value in meetings and events work and where caution or human intervention is required
Test different perspectives on AI through practical scenarios and peer discussion
Develop a personal framework to evaluate when AI deserves a green light and where risks and limitations remain