For decades, the individual members of our carefully selected team have been at the forefront of the creation and delivery of world-class live experiences for Incentives, Meetings, Events and high end Luxury FITs, travelling to and within the Arabian Gulf. 2xceed draws on its vast network of key partners and only the best of suppliers, to create customised turn-key solutions and exceptional experiences for our clients.

    In an ever-evolving and challenging world, demanding new travel and event experiences, it takes a keen eye and constant review of what destinations offer, not only to meet, but more importantly, exceed the offering for today’s and tomorrow’s discerning customer. This is the ethos of 2xceed – it's our name, it's our mantra, it's our mission.

3E Holidays, your Destination Management Company is a result of sixty plus years of collective experience of its founders which has taught us that change is the only constant. And positive disruption the only way forward. Our holistic approach and attention to detail makes us synonymous with care, creativity, and flexibility. It enables us to create travel experiences that are truly unique.

Whether your clients prefer to organize an incentice or an event, relax on a beach, marvel at historic sites, immerse in local culture, visit theme parks or a spot of retail therapy in the best malls or local market. 3E Holidays has what it takes to help curate these personalized experiences–knowledge and expertise with a human touch.

Come, allow us to help you experiencing your destination of choice with us, the only way we know how. With perfection!

Discover Dubai at Renaissance Business Bay Hotel. Nestled along the iconic Dubai Water Canal, our central Dubai business hotel offers a prime location minutes from Burj Khalifa and Dubai Mall. Relax in 251 stylish rooms and suites with Italian marble bathrooms, smart TVs, and free Wi-Fi. Upgrade to Club Rooms and Suites for Executive Lounge access with all-day bites and drinks. Delight in our dining options from international flavors at The Podium, light bites at the Lobby Lounge, to vibrant vibes at Lock, Stock & Barrel, and dine with a stunning city view at The Banc. Recharge at the spa, swim in our terrace pool, or work out in our canal-view gym. As a leading hotel in the Business Bay Area, we offer 11 dynamic event spaces, including a naturally lit ballroom, with REN Meetings tailored to your needs. Immerse in local culture with our Navigator or join our weekly Evenings at Renaissance for elevated experiences. Li Yu Certified – Tailored for Chinese Guests.

Part of the Emirates Group, which includes dnata travel, Emirates Airlines and Emirates Holidays, we combine long standing influence, with a proven ability to make things happen. With over 360 friendly and passionate staff, highly trained, multi-lingual guides and in-house trained safari drivers, alongside a fleet of luxury cars, coaches and off-road vehicles, we are perfectly equipped to support any requirement - from intimate, specialised incentives, to the most logistically complex programs imaginable.

Whatever the requirement, whatever the size of the group, Arabian Adventures Meetings, Incentives and Events can help you create everlasting memories.

Coca-Cola Arena, Dubai is the Middle East’s first fully air-conditioned, multipurpose indoor arena and the only arena in the region operating year-round. Located in the heart of the city at City Walk, it is a preferred venue for global brands, government entities, and leading event agencies.

With 3,870 sqm of indoor floor space and a capacity of up to 17,000 guests, the venue can be configured for conferences, gala dinners, product launches, awards ceremonies, exhibitions, concerts, sporting events, and private gatherings. Premium spaces including the Live Lounge and Majlis suites are ideal for smaller events and VIP experiences.

The arena features world-class production capabilities, including advanced sound systems, nearly 250 sqm of LED screens, and a roof structure supporting 190 metric tonnes of rigging. In-house catering by Tempo by Coca-Cola Arena offers diverse hospitality options tailored to corporate events.

Supported by an experienced events team, Coca-Cola Arena delivers seamless planning and unforgettable large-scale experiences.

The epicentre for business in the Middle East, Dubai World Trade Centre has played a pivotal role in the growth of Dubai’s business tourism and trade since its inauguration in 1979.

We connect people, products and ideas from around the globe through our year-round calendar of international trade fairs, blockbuster consumer shows and prestigious international conferences, which are complemented by our innovative free zone and award-winning real estate developments. As the region’s leading purpose-built complex for events and exhibitions, we provide a platform for unparalleled business and networking opportunities.

Each year, through our various events, we create tens of thousands of jobs for a variety of industries and sectors. We continue to be driven by our ongoing role in helping to shape Dubai’s future and reinforce its position as a global hub for the future economy.

DXB LIVE, Dubai World Trade Centre's powerhouse experiential agency, crafts unforgettable events worldwide—from Conference Organising, Immersive Experiences and Exhibitions to blockbuster Sports Events and National Spectacles. 

What makes us different?

- From AV and staging to media, furniture, and event tech, we deliver sustainable, high-impact event solutions Internationally - Backed by lead contractor expertise and proven pavilion-building capabilities at flagship global events.

- From bid support and content creation to pavilion delivery, delegate, speaker, and talent management - standing out globally.

- Expertise in Venue Services Management.

- Creative excellence and sustainable, high‑impact delivery and leardership in technology has been recognised with multiple honors.  

Elevate your vision with DXB LIVE. Let's make AMAZING HAPPEN!

Encore is a global leader in event production, supporting meeting and event professionals with event technology and production. Committed to delivering an exceptional customer experience, the company is guided by its purpose to connect and inspire, supporting more than 2,200 premier event venues, including hotels, convention centers and corporate campuses worldwide. Encore is one of the 2025 Fortune 100 Best Companies to Work For® and has been a certified Great Place To Work™ for four years running, reflecting the company’s investment in its people as the foundation of customer success. Encore operates in 23 countries across North America, Europe, the Middle East, Australia, and Asia Pacific. 

Operating under the global umbrella of Encore, Encore EMEA benefits from an extensive network of resources and expertise. This global reach, combined with local market knowledge, positions us as the trusted partner for clients seeking exceptional event experiences in their region.

Our unrivalled capabilities in creative, production, and technology services serve to support our customers through every step of the event planning and management process. By taking the time to understand their vision and objectives, our experts transform ideas into reality, with precision, innovation, and state-of-the-art technology. Encore's comprehensive portfolio includes event strategy and design, audiovisual and technical production, content creation, dry hire, and event management. We offer end-to-end solutions, transforming ideas into reality, while ensuring every detail is meticulously planned and executed.

Learn more at encore-emea.com and connect with Encore on LinkedIn.

A full-fledged DMC with an energetic team. Experts in Destination Management for MICE & Leisure with meticulous attention to detail.

At the Museum of the Future, we offer some of Dubai's most iconic and future-driven event spaces, where bold architecture meets state-of-the-art facilities within a LEED Platinum-certified building in the heart of Dubai.

From our expansive Level 7 Events Hall — spanning over 1,600 sqm and accommodating up to 450 guests — to our 312-seat cutting-edge Auditorium with a dedicated 441 sqm pre-function area for networking, branding, and catering, each space is purpose-designed to deliver high-impact, immersive experiences for conferences, conventions, exhibitions, and brand activations.

Combining flexibility, innovation, and a strong commitment to sustainability, we create tailored event environments for the MICE market that leave a lasting impression.